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Hi, I'm Amy — content leader, eagle-eyed editor, and brand builder. I'm a Swiss Army knife with a high bar and design eye.
I got my start as a journalist, then moved into content, product, and enablement marketing for start-ups, unicorns, and Fortune 500 brands.
I build content that creates brand awareness, deep engagement, and customer love.
Brand
Positioning & messaging
Differentiation messaging
Brand story creation
Voice and tone guides
Internal branding
Recruitment marketing
PR/comms
Copywriting
Email campaigns
Websites
Print or digital ads
Event collateral
Video scripts
Landing pages
Content marketing
Editorial long form
Thought leadership
SEO blog content
Insights storytelling
Sustainability reports
Live webinars and panels
Product marketing & sales enablement
One-pagers
Case studies
Presentations
Conversation guides
Product tours
Demo scripts
GTM strategy
Product positioning & messaging
And lots more...
"Amy has clear strengths in creative storytelling and attention to detail in both writing and design. She also has great ideas, thinks outside the box, and always considers our brand voice and tone in her writing, making sure the customer is the focus.
Beyond her marketing skills, she’s also an absolute pleasure to work with, bringing humor and fun to her working relationships, is a great listener, and always willing to go above and beyond — generously giving her time and energy to helping others.”
Kristena Louie
Head of Global Demand at Google Workspace
"Amy is a natural storyteller with a deep understanding of how to craft compelling content that resonates with target audiences and drives engagement. I've worked with Amy to develop positioning/messaging frameworks, campaign creative, sales-enablement material, press releases, blogs, and even a 40-page digital and print magazine.
Amy consistently delivers exceptional results, pulling in subject matter experts, looking at competitive and industry content to verify claims, and ensuring that our messaging was differentiated.”
Esther Sedgwick
Head of Marketing at Statsig
"Amy is a true digital content strategist and visionary; she hones in on the customer experience and shapes the digital landscape to best serve the end user.
Amy's value to an organization is all-encompassing. She is able to build a comprehensive customer journey strategy from beginning to end while not overlooking the important details at each touchpoint.”
Erin Vorhies
VP of Digital Growth at Alterra Mountain Company
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